MARKETING
STRATEGIST
ABOUT ME
I'm a skilled marketer, writer, and editor who offers clients holistic content strategy and marketing services across multiple channels and mediums. I delve deep into the workings of a brand to identify and establish its voice and messaging, and then roll out said voice across all platforms. Telling authentic stories is the key to creating and maintaining a long-term connection with your audience, and I have a proven track record of crafting captivating multimedia content that converts.
BRAND MESSAGING
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I partner with brands to help identify and build their brand platform. Together, we workshop the brand ethos, voice, and persona, and use these elements to identify the right way to speak to a company’s target audience.
CONTENT STRATEGY
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I conduct a thorough brand audit, combining this knowledge with my own expertise and understanding of marketing and social media to create a one-of-a-kind content strategy customized for my clients and their specific audience segments.
CONTENT CREATION
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As a writer and editor with more than 15 years experience, I’ve covered numerous topics from philanthropy and art, to food, fashion, travel, and more. No matter the topic, I adapt my writing style to seamlessly match my clients’ brand voice.
ABBEY GLASS
“Thank you for helping me put my brand's value into words, which has given me the confidence to speak to wider audiences about my mission.”